Recent Posts by TODD HARTLEY:
by TODD HARTLEY, on Dec 20, 2019 2:53:00 AM
It's that time of the year when the entire marketing world starts publishing its “trends for 2020.” But honestly, a lot of them are “meh” and I’m tired of it …
Read Storyby TODD HARTLEY, on Dec 11, 2019 2:51:00 AM
“There is [nothing] better than adversity. Every defeat, every heartbreak, every loss, contains its own seed, its own lesson on how to improve your performance the next time.” - Malcolm …
Read Storyby TODD HARTLEY, on Dec 4, 2019 2:49:00 AM
If you gave two salespeople the same script, product, and territory...why is one able to crush their sales goal while the other struggles to hit their quota? What’s the real …
Read Storyby TODD HARTLEY, on Nov 7, 2019 2:47:00 AM
Conversion rate optimization (CRO) is simply a process for getting more return on your investment in traffic — be that filling out a form, becoming customers, or otherwise. The CRO …
Read Storyby TODD HARTLEY, on Oct 8, 2019 2:45:00 AM
Let’s talk about your prospect’s decreasing attention span. You’ve probably heard the statistic that human beings have an average attention span of 8 seconds, which is less than a goldfish …
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